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Content Type: Examples
Article extract:
"On Aug. 2, the Liberal party sent an email to Liberal campaigns across the country, promoting services offered by Data Sciences Inc., a company owned by Tom Pitfield, an old friend of Justin Trudeau and the 2019 campaign’s digital director.
The party urged local campaigns to hire the company to handle their Facebook ad buys, for $5,000, $8,000 or $12,000, a significant chunk of the budget of local campaigns, which are limited by the Elections Act to about $100,000.
“The…
Content Type: Examples
Article extract- translated from the original French.
"A political big data company with close ties to the federal liberals and which worked on Emmanuel Macron's campaign in France is setting up its head office in Old Montreal to continue its growth and take advantage of Montreal's digital vitality.
Data Sciences inc. (DS) was born from the victory of the Liberal Party of Canada (PLC) in the last election. Tom Pitfield, a close friend of Justin Trudeau, was leading digital operations during…
Content Type: Long Read
Among the many challenges of 2020, the impact on elections around the world kept us all on the edge of our seats. 75 countries postponed national and local elections due to Covid 19. Of the elections that went ahead, we saw Covid safe measures at polling stations (South Korea led the way forward in April) an increase in postal voting (who can forget the USA, but also Poland) and political parties in Uganda conducting "virtual" campaigns as mass rallies and in person campaign meetings were…
Content Type: Long Read
Political parties depend on data to drive their campaigns, from deciding where to hold rallies, which campaign messages to focus on in which area, and how to target supporters, undecided voters and non-supporters, including with ads on social media. Political parties increasingly hire private companies to do the bulk of this work, and our primary concern is how these companies use personal data to “profile” people and drive election campaigning.
As part of PI’s programme of work on Defending…