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Content type: Frequently Asked Questions
On 27 October 2020, the UK Information Commissioner's Office (ICO) issued a report into three credit reference agencies (CRAs) - Experian, Equifax and TransUnion - which also operate as data brokers for direct marketing purposes.
After our initial reaction, below we answer some of the main questions regarding this report.
Content type: News & Analysis
Privacy International (PI) welcomes today's report from the UK Information Commissioner's Office (ICO) into three credit reference agencies (CRAs) which also operate as data brokers for direct marketing purposes. As a result, the ICO has ordered the credit reference agency Experian to make fundamental changes to how it handles people's personal data within its offline direct marketing services.
It is a long overdue enforcement action against Experian.…
Content type: Long Read
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Using Facebook, Google, and Twitter’s ad libraries, PI has tried to understand how political ads are targeted in the UK. This information – which should be very clear on political ads – is instead being squirreled away under multiple clicks and confusing headings.
Importantly, in most countries around the world, users cannot understand why they’re being targeted with political ads on these platforms at all. This is because Facebook, Google, and Twitter have taken…
Content type: Long Read
Image Source: "Voting Key" by CreditDebitPro is licensed under CC BY 2.0
Democratic society is under threat from a range of players exploiting our data in ways which are often hidden and unaccountable. These actors are manifold: traditional political parties (from the whole political spectrum), organisations or individuals pushing particular political agendas, foreign actors aiming at interfering with national democratic processes, and the industries that provide products that …
Content type: News & Analysis
The first half of 2018 saw two major privacy moments: in March, the Facebook/ Cambridge Analytica scandal broke, followed in May by the EU General Data Protection Regulation ("GDPR") taking effect. The Cambridge Analytica scandal, as it has become known, grabbed the attention and outrage of the media, the public, parliamentarians and regulators around the world - demonstrating that yes, people do care about violations of their privacy and abuse of power. This scandal has been one of…
Content type: Long Read
“Truth exists, but you have to find it”, Oleksandra Matviychuk of Ukraine’s Center for Civil Liberties told me as I interviewed her in central Kyiv one week before the 2019 Ukrainian run-off election, “and in order to do so you have to make some effort”. We’re talking about her experience working on the ground in Ukraine, a country with a long history of battling against disinformation.
Activists in Ukraine have long experience navigating the noisy and chaotic environment that disinformation…
Content type: News & Analysis
This past weekend, in an Op-Ed in the Washington Post, Mark Zuckerberg called for new regulations to address harmful content, electoral integrity, privacy and data portability.
Nine years since he proclaimed that privacy is no longer a social norm, four years since Facebook noticed broadscale harvesting and exploitation of their users' data by third party companies and chose not to tell us about it, two years since he denied there were any abuses of data in political campaigns, and…
Content type: News & Analysis
Privacy International welcomes the focus on data and privacy contained in the final report by the UK House of Commons Digital, Culture, Media and Sport Committee (DCMS) on Disinformation and ‘fake news’. Beyond our control, companies and political parties have banded together to exploit our data. This report establishes essential steps to remedying this downward spiral. An important part of the democratic process is freedom of expression and right to political participation, including the right…
Content type: Long Read
Yesterday the UK's Information Commissioner's Office (ICO) - which is responsible for ensuring people's personal data is protected - announced it intends to fine Facebook the maximum amount possible for its role in the Cambridge Analytica scandal.
This decision highlights of how serious and rampant misuse and exploitation of data is. Facebook is responsible and failed to comply with data protection 101: be upfront and honest about what you are doing with people's data.
Importantly, the ICO's…
Content type: Long Read
In December 2017, Privacy International published an investigation into the use of data and microtargeting during the 2017 Kenyan elections. Cambridge Analytica was one of the companies that featured as part of our investigation.
Due to the recent reporting on Cambridge Analytica and Facebook, we have seen renewed interest in this issue and our investigation. Recently in March of 2018, Channel 4 News featured a report on micro targeting during the 2017 Kenyan Presidential Elections, and the…
Content type: Long Read
The ongoing Facebook and Cambridge Analytica scandal is a wake-up call for UK policy-makers who too often encourage and promote digital industries over the protection people’s personal data. The scandal has shown that the public is concerned by companies’ exploitation of their data. The current lack of transparency into how companies are using people’s data is unacceptable and needs to be addressed.
Reform should not be limited to the behaviour of individual companies. Consumers are confronted…
Content type: Long Read
Over the past few days we've all learned details about how Cambridge Analytica was able to amass data on voters through the use of an app that would gather data on approximately 50 million Facebook users, including 30 million psychographic profiles.
This is three stories in one.
Yes, this is another story of data that has been exploited for political advantage, again. Political parties and governments continue to want access to social media intelligence and continue to develop profiles…
Content type: Long Read
The era where we were in control of the data on our own computers has been replaced with devices containing sensors we cannot control, storing data we cannot access, in operating systems we cannot monitor, in environments where our rights are rendered meaningless. Soon the default will shift from us interacting directly with our devices to interacting with devices we have no control over and no knowledge that we are generating data. Below we outline 10 ways in which this exploitation and…
Content type: News & Analysis
This post was written by PI Policy Officer Lucy Purdon.
In 1956, US Presidential hopeful Adlai Stevenson remarked that the hardest part of any political campaign is how to win without proving you are unworthy of winning. Political campaigning has always been a messy affair and now the online space is where elections are truly won and lost. Highly targeted campaign messages and adverts flood online searches and social media feeds. Click, share, repeat; this is what political engagement looks…
Content type: News & Analysis
Image source: AFP
Earlier this month, the Kenyan daily The Star reported that UK-based data analytics firm Cambridge Analytica had been quietly contracted by President Uhuru Kenyatta’s party in a bid to win himself a second term in office. State House officials were quick to deny the claims, while the company itself issued no comment.
Cambridge Analytica has exploded onto the scene following revelations that its psychometric profiling techniques were used and reportedly played a role in…