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Content type: Report
In contrast to automated decision-making, profiling is a relatively novel concept in European data protection law. It is now explicitly defined in Article 4(4) of the EU General Data Protection Regulation (GDPR), and refers to the automated processing of data (personal and not) to derive, infer, predict or evaluate information about an individual (or group), in particular to analyse or predict an individual’s identity, their attributes, interests or behaviour.
Through profiling, highly…
Content type: Long Read
The ongoing Facebook and Cambridge Analytica scandal is a wake-up call for UK policy-makers who too often encourage and promote digital industries over the protection people’s personal data. The scandal has shown that the public is concerned by companies’ exploitation of their data. The current lack of transparency into how companies are using people’s data is unacceptable and needs to be addressed.
Reform should not be limited to the behaviour of individual companies. Consumers are confronted…