Content Type: Case Study
Thursday, June 25, 2020
Facial recognition technology (FRT) is fairly present in our daily lives, as an authentication method to unlock phones for example. Despite having useful applications, FRT can also be just another technology used by those in power to undermine our democracies and carry out mass surveillance. The biometric data collected by FRT can be as uniquely identifying as a fingerprint or DNA. The use of this technology by third parties, specially without your consent, violates your right to privacy. The…
Content Type: Long Read
Tuesday, June 16, 2020
Introduction In August 2019, when Facebook announced a few new features for advertisers such as ads in search, PI decided to take an in-depth look at what features the company offers its users when it comes to understanding its advertising practices. One of these features, which caught our attention is Facebook Ads Preference, a tool that among other things, lists businesses/advertisers that have uploaded your personal data to target you with (or exclude you from) ads on the platform.