About this campaign

What if your boss was an algorithm?

What would you do if your employer suddenly fired you or reduced your pay without telling you why? And without being willing to give you a reason when you ask for one? This is not science fiction or some far-fetched reality.

Millions of people worldwide are working in the gig economy sector for companies like Uber, Deliveroo, Bolt, Just Eat… And this could be the future of work for people working outside the gig economy, as surveillance technologies are creeping into the workplace – and the ‘work-from-home place’ in particular.

To counter the surveillance that employers are subjecting workers to, and the power imbalance that workers face, Privacy International (PI) has partnered with Worker Info Exchange and App Drivers and Couriers Union, who have been working on these issues and fighting to protect rights of gig economy workers.

To understand the issues faced by gig economy workers it is important to first understand how companies collect and use data to make decisions about their workers, including how work is allocated, how much money drivers are able to earn, and more.