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Content type: Long Read
28th January 2021
Now more than ever with a global pandemic happening, our lives are being shaped by our interaction with the digital world. Work meetings on Zoom followed by Skype with family before a quick run with your favourite running app and a Google search for your next meal: technologies and services offer us a lot and greatly improve our daily lives. But what's the real cost of these tools we rely on so much?
A lot of these companies, especially those offering free services, collect data about you. It…
Content type: Long Read
16th June 2020
Introduction
In August 2019, when Facebook announced a few new features for advertisers such as ads in search, PI decided to take an in-depth look at what features the company offers its users when it comes to understanding its advertising practices. One of these features, which caught our attention is Facebook Ads Preference, a tool that among other things, lists businesses/advertisers that have uploaded your personal data to target you with (or exclude you from) ads on the platform.
Content type: Report
6th February 2020
The changes discussed in this article are based on a second analysis performed in late November, 3 months after the original study Your Mental Health is for Sale and following the exact same methodology. All data collected can be found at the bottom of this page.
Change is possible
Back in September 2019 we published the report Your Mental Health is for Sale exposing how a majority of the top websites related to mental health in France, Germany and the UK share data for advertising purposes.…
Content type: Long Read
1st May 2019
Image Source: "Voting Key" by CreditDebitPro is licensed under CC BY 2.0
Democratic society is under threat from a range of players exploiting our data in ways which are often hidden and unaccountable. These actors are manifold: traditional political parties (from the whole political spectrum), organisations or individuals pushing particular political agendas, foreign actors aiming at interfering with national democratic processes, and the industries that provide products that facilitate …
Content type: Long Read
9th April 2018
We found the image here.
When we browse the internet, go to work, drive down the street, go shopping, interact with institutions, or simply move through the city, data is collected about us.
Advanced profiling technologies answer questions we did not raise. They generate knowledge we did not anticipate, but are eager to apply. As knowledge is power, profiling changes the power relationships between the profilers and the profiled.
In a world where everything we do becomes more and more…
Content type: Long Read
27th March 2018
In December 2017, Privacy International published an investigation into the use of data and microtargeting during the 2017 Kenyan elections. Cambridge Analytica was one of the companies that featured as part of our investigation.
Due to the recent reporting on Cambridge Analytica and Facebook, we have seen renewed interest in this issue and our investigation. Recently in March of 2018, Channel 4 News featured a report on micro targeting during the 2017 Kenyan Presidential Elections, and the…
Content type: Long Read
22nd March 2018
The ongoing Facebook and Cambridge Analytica scandal is a wake-up call for UK policy-makers who too often encourage and promote digital industries over the protection people’s personal data. The scandal has shown that the public is concerned by companies’ exploitation of their data. The current lack of transparency into how companies are using people’s data is unacceptable and needs to be addressed.
Reform should not be limited to the behaviour of individual companies. Consumers are confronted…
Content type: Long Read
1st December 2016
Tech firms and governments are keen to use algorithms and AI, everywhere. We urgently need to understand what algorithms, intelligence, and machine learning actually are so that we can disentangle the optimism from the hype. It will also ensure that we come up with meaningful responses and ultimately protections and safeguards.
Many technologists emerge from University, College or graduate courses with the impression that technology is neutral and believe that all systems they apply their…