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Content type: Long Read
As we said before, Facebook and Cambridge Analytica scandals are a wake-up call for policy makers. And also a global issue. People around the world are concerned by the exploitation of their data. The current lack of transparency into how companies are using people’s data is unacceptable and needs to be addressed.
There is an entire hidden ecosystem of companies harvesting and sharing personal data. From credit scoring and insurance quotations to targeted political communication, this…
Content type: News & Analysis
Image source: AFP
Earlier this month, the Kenyan daily The Star reported that UK-based data analytics firm Cambridge Analytica had been quietly contracted by President Uhuru Kenyatta’s party in a bid to win himself a second term in office. State House officials were quick to deny the claims, while the company itself issued no comment.
Cambridge Analytica has exploded onto the scene following revelations that its psychometric profiling techniques were used and reportedly played a role in…