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Content type: Long Read
In December 2017, Privacy International published an investigation into the use of data and microtargeting during the 2017 Kenyan elections. Cambridge Analytica was one of the companies that featured as part of our investigation.
Due to the recent reporting on Cambridge Analytica and Facebook, we have seen renewed interest in this issue and our investigation. Recently in March of 2018, Channel 4 News featured a report on micro targeting during the 2017 Kenyan Presidential Elections, and the…
Content type: News & Analysis
Written by Privacy International
08:27: Jen gets on the London Underground to go to work. She uses her contactless debit card to pay for the tube, so Transport for London knows where she is travelling to and from and her bank knows when she takes the tube.
08:36: The public WiFi on the tube means that even when Jen doesn’t connect to it, her every step inside the underground is tracked. The data will eventually be sold to advertisers.
08:58: Jen arrives at work. As with all the lower…