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Content type: Long Read
9th April 2018
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When we browse the internet, go to work, drive down the street, go shopping, interact with institutions, or simply move through the city, data is collected about us.
Advanced profiling technologies answer questions we did not raise. They generate knowledge we did not anticipate, but are eager to apply. As knowledge is power, profiling changes the power relationships between the profilers and the profiled.
In a world where everything we do becomes more and more…
Content type: Report
9th April 2018
In contrast to automated decision-making, profiling is a relatively novel concept in European data protection law. It is now explicitly defined in Article 4(4) of the EU General Data Protection Regulation (GDPR), and refers to the automated processing of data (personal and not) to derive, infer, predict or evaluate information about an individual (or group), in particular to analyse or predict an individual’s identity, their attributes, interests or behaviour.
Through profiling, highly…