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Content type: Advocacy
In early June 2019, PI engaged in the UK's Centre for Data Ethics and Innovation consultation regarding online targeting. PI focused its submission on the use of targeting in online political and issue-based advertising, and the collection and use of data to target people online.
In considering the impact of online targeting, it is essential that the Centre for Data Ethics and Innovation have due regard for privacy as a fundamental right (as enshrined in UK, European, and International Law).…
Content type: Long Read
Like millions of other people, you use messaging apps, social media, share, read and watch content on your phone or computer. If that’s the case then hundreds of AdTech companies collect and exchange your data every single day. AdTech, a short form of advertisement technology, is a catch-all term that describes tools and services that connect advertisers with target audiences and publishers. It’s also a multi-billion-dollar industry that is facing investigations by Data Protection Authorities…
Content type: Press release
The Irish Data Protection Commission has today launched an inquiry into the data practices of ad-tech company Quantcast, a major player in the online tracking industry. PI's 2018 investigation and subsequent submission to the Irish DPC showed how the company is systematically collecting and exploiting people's data in ways people are unaware of. PI also investigated and complained about Acxiom, Criteo, Experian, Equifax, Oracle, and Tapad.
PI welcomes this announcement and its focus on…
Content type: News & Analysis
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Today, a panel of competition experts, headed by Professor Jason Furman, the former chief economic adviser of in the Obama administration, confirmed that tech giants, like Facebook, Amazon, Google, Apple and Microsoft, do not face enough competition.
Significantly, the report finds that control over personal data by tech giants is one of the main causes preventing competition and ultimately innovation.
Privacy International's research has shown clear examples of…