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Content Type: News & Analysis
Political campaigns around the world have turned into sophisticated data operations. They rely on data- your data- to facilitate a number of decisions: where to hold rallies, which States or constituencies to focus resources on, which campaign messages to focus on in which area, and how to target supporters, undecided voters, and non-supporters.
While data driven political campaigns are not new, the granularity of data available and the potential power to sway or suppress voters through that…
Content Type: News & Analysis
Image: The Great Hack publicity still, courtesy of Netflix.
This is a review of the documentary 'The Great Hack' originally published on IMDb.
This documentary is a fascinating account of The Facebook/Cambridge Analytica data scandal.
In early 2018, Cambridge Analytica became a household name. The company had exploited the personal data of millions of Facebook users, without their knowledge or consent, and used it for political propaganda.
At a running time of almost two hours, The Great…
Content Type: Examples
In a 2018 interview, the Stanford professor of organisational behaviour Michal Kosinski discussed his research, which included a controversial and widely debunked 2017 study claiming that his algorithms could distinguish gay and straight faces; a 2013 study of 58,000 people that explored the relationship between Facebook Likes and psychological and demographic characteristics; and the myPersonality project, which collected data on 6 million people via a personality quiz that went viral on…