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Content Type: Long Read
INTRODUCTION
In recent years, major tech platforms have been rapidly evolving their business models. Despite their dominance in various markets, tech giants like Google and Meta are venturing into new territories to expand their user base. One of the most striking ventures has been their foray into the "connectivity market" through substantial, and occasionally unsuccessful, investments in network infrastructure.
Many tech companies are investing resources into network infrastructure, either…
Content Type: Report
First published in 2017, PI’s Guide to International Law and Surveillance is an attempt to collate relevant excerpts from these judgments and reports into a single principled guide that will be regularly updated. This is the fourth edition of the Guide. It has been updated it to reflect the most relevant legal developments until March 2024.The Guide aspires to be a handy reference tool for anyone engaging in campaigning, advocacy, and scholarly research, on these issues. The fourth…
Content Type: Long Read
Social media is now undeniably a significant part of many of our lives, in the UK and around the world. We use it to connect with others and share information in public and private ways. Governments and companies have, of course, taken note and built fortunes or extended their power by exploiting the digital information we generate. But should the power to use the information we share online be unlimited, especially for governments who increasingly use that information to make material…
Content Type: News & Analysis
We have been fighting for transparency and stronger regulation of the use of IMSI catchers by law enforcement in the UK since 2016. The UK police forces have been very secretive about the use of IMSI catchers – maintaining a strict “neither confirm nor deny” (NCND) policy. In our efforts to seek greater clarity we wrote to the UK body which monitors the use of covert investigatory powers, the Investigatory Powers Commissioner’s Office (IPCO), asking the Commissioner to revisit this…
Content Type: Video
Links
More information about how Bounty illegally exploited the data of 14 million mothers and babies: https://pvcy.org/podillegalexploitation
Sign up to our corporate exploitation email list to find out more about our work on brands and the advertising supply chain: https://pvcy.org/podsignup
Original podcast: https://privacyinternational.org/video/3787/podcast-marketing-and-maternity
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Orginally Recorded 12th March 2020.
We can’t believe we’re having to say…
Content Type: Long Read
What if your boss was an algorithm? What would you do if your employer suddenly fired you or reduced your pay without telling you why? And without being willing to give you a reason when you ask for one?
This is not science fiction or some far-fetched reality. Millions of people worldwide are working in the gig economy sector for companies like Uber, Deliveroo, Bolt, Just Eat… And this could be the future of work for people working outside the gig economy, as surveillance technologies are…
Content Type: Video
Update: Pa has since won a settlement from UberPlease note the views expressed in the video are interviewee's own and do not necessarily reflect the views of PI.Pa used to work for Uber. After some time, Uber started asking him to submit a picture of himself to the platform to confirm it was indeed him who had completed the job. However, with time, the frequency of the requests increased. In the beginning, the requests for a picture only happened once a week, but as time went by Pa told us that…
Content Type: News & Analysis
Today, the European Commission has concluded its Phase II in-depth review of the proposed acquisition of the health and fitness tracker Fitbit by Google, deciding that the merger can go through. While we welcome the commitments put forward by Google to mitigate some risks of compromising individuals' rights and competition, PI considers the effects of this merger will further strengthen Google's capacity to exploit our data.
On 15 June 2020, Google formally notified the European Commission of…
Content Type: Frequently Asked Questions
On 27 October 2020, the UK Information Commissioner's Office (ICO) issued a report into three credit reference agencies (CRAs) - Experian, Equifax and TransUnion - which also operate as data brokers for direct marketing purposes.
After our initial reaction, below we answer some of the main questions regarding this report.
Content Type: News & Analysis
Privacy International (PI) welcomes today's report from the UK Information Commissioner's Office (ICO) into three credit reference agencies (CRAs) which also operate as data brokers for direct marketing purposes. As a result, the ICO has ordered the credit reference agency Experian to make fundamental changes to how it handles people's personal data within its offline direct marketing services.
It is a long overdue enforcement action against Experian.…
Content Type: Press release
The new satirical video is a critique of the government's reliance on 'technological solutionism' in the fight against Coronavirus and increasingly across public services more widely, and their willingness to then scapegoat ‘mutant algorithms’ when their hopes for technological panaceas inevitably fail.
The two-minute video splices together clips of Prime Minister Boris Johnson, cleverly editing his speeches so that he mouths sentences such as:
'Coronavirus won’t affect you if your immunity…
Content Type: Case Study
Privacy matters. It matters when you’re walking the streets of your home town and when you’re fleeing your home in search of safety. It matters if you’re at a protest or if you’re in bed.
Our wellbeing in each of these instances depends on the protection of our privacy. No situation can be fully understood in isolation.
Unjustifiable intrusions on our privacy become a weapon to eradicate communities and prey upon refugees and asylum seekers, push people away from protests in fear of…
Content Type: Case Study
Numerous sexist, mysoginistic, homophobic and racist practices are flourishing online, in ways that are harder for national authorities to stop than when abuse takes place offline. One of these practices is ‘revenge pornography’, which involves online distribution of private sexual images without the consent of the person depicted.
One victim of image based sexual abuse (more commonly known as revenge porn): Chrissy Chambers. Chrissy was 18 years old when her boyfriend convinced her to spend…
Content Type: Press release
MI6 has been forced to apologise to the Investigatory Powers Tribunal after two of its officers asked court staff to return documents relating to MI6’s use of agents and not show them to judges. The Tribunal suggested MI6’s actions were “inappropriate interference”.
The revelation emerged in an ongoing legal case considering what crimes intelligence informants are allowed to commit, after it was revealed that MI5 maintains a secret policy under which agents can be “authorised” to…
Content Type: Examples
UK police were almost seven times more likely to issue fines to black, Asian, and minority ethnic people than white feel for lockdown infractions. The exact figures varied around the UK; in Cumbria, which is mostly white and where people from a BAME background are more likely to be visitors, it was 6.8, while in Lincolnshire and Avon and Somerset it was 4.4 and in West Midlands it was 1.6. The National Police Chiefs’ Council said it had commissioned a detailed statistical analysis of the force-…
Content Type: Examples
Chinese police are using equipment from the US company Thermo-Fisher to collect blood samples from 35 million to 70 million men and boys to build a genetic map of the country's 700 million males to add to its existing database of 80 million genetic profiles. The database would allow the authorities to track down a man's male relatives using only his blood, saliva, or other genetic material. The project, which is meeting opposition from within China, is a substantial escalation of China's…
Content Type: Video
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Episode notes
Useful info
How to minimise targeted ads: privacyinternational.org/act/minimise-targeted-ads
Protect yourself from online tracking: privacyinternational.org/act/protect-yourself-online-tracking
Social media account settings: privacyinternational.org/act/protect-…
Content Type: News & Analysis
In September 2019, PI published the report Your Mental Health for Sale. Our investigation looked into popular mental health websites and their data sharing practices.
Our findings suggest that, at the time of the research, most websites we looked at were using third party tracking for advertising purposes, sometimes relying on programmatic advertising technologies such as Real Time Bidding (RTB), sharing personal data with potentially thousands of actors. Some websites were also found sharing…
Content Type: Explainer
The internet is filled with guides on how to file a Freedom of Information (FOI) request. Depending on the country you are in, it is likely that a local NGO – or your national freedom of information authority. – will have come up with one. The Global Investigative Journalism Network has an excellent list of FOI resources available in many countries across every continent. We really recommend you take a look at it; many of the FOI guides we love are in that repository.At PI we equally spend much…
Content Type: News & Analysis
Name: Google/Fitbit merger
Age: Gestating
Appearance: A bit dodgy. One of the world’s biggest tech giants, trying to purchase a company that makes fitness tracking devices, and therefore has huge amounts of our health data.
I don’t get it. Basically Google is trying to buy Fitbit. As if Google doesn’t already have enough data about us, it now wants huge amounts of health data too.
Oh, Fitbit, that’s that weird little watch-type-thing that people get for Christmas, wear for about a month…
Content Type: Video
Immediately following the UK general election in December 2019, we worked with Open Rights Group to commission a YouGov poll about public understanding and public opinion about the use of data-driven campaigning in elections.
The poll used a representative sample of 1,664 adults across the UK population.
'Data-driven political campaigning' is about using specific data about you to target specific messages at you. So, for this might involve knowing that you are, for example, likely to…
Content Type: Long Read
Monday, 16 June 2025
It’s 7:33 am. Lila’s GoogBit watch vibrates. “You got 6 hours and 57 minutes of sleep last night, including 2 hours and 12 minutes of deep sleep”, the watch reads. “In total, you tossed and turned for 15 minutes only”. Taking into account Lila’s online browsing activity, her sleep pattern, the recent disruptions in some of her other biorhythms, as well as her daily schedule, GoogBit watch has calculated the very best minute to wake her up.
Content Type: Press release
Today, the ICO has issued a long-awaited and critical report on Police practices regarding extraction of data from people's phones, including phones belonging to the victims of crime.
The report highlights numerous risks and failures by the police in terms of data protection and privacy rights. The report comes as a result of PI’s complaint, dating back to 2018, where we outlined our concerns about this intrusive practice, which involves extraction of data from devices of victims, witnesses…
Content Type: Press release
On 15 June 2020, Google formally notified the European Commission of its proposed acquisition of Fitbit, enabling them to capture a massive trove of sensitive health data that will expand and entrench its digital dominance. Privacy International is calling on EU regulators to block the merger.
In November 2019, Google announced its plan to acquire Fitbit, a company that produces and sells health tracking technologies and wearables - including smartwatches, health trackers and smart scales -…
Content Type: Call to Action
You might have read our investigation into advertisers who upload your data on Facebook and found out some companies doing the same to you. Well, you can join us and hold them accountable by sending your own Data Subject Access Request (DSAR)!
Before you get started we suggest you read our FAQ and take a look at our 7+1 tips to make the most out of your DSAR before and after.
To do so you simply need to copy the message bellow and send it to the companies that uploaded your data…
Content Type: Long Read
Introduction
In August 2019, when Facebook announced a few new features for advertisers such as ads in search, PI decided to take an in-depth look at what features the company offers its users when it comes to understanding its advertising practices. One of these features, which caught our attention is Facebook Ads Preference, a tool that among other things, lists businesses/advertisers that have uploaded your personal data to target you with (or exclude you from) ads on the platform.
Content Type: Report
Back in October 2019, PI started investigating advertisers who uploaded personal data to Facebook for targeted advertising purposes. We decided to take a look at "Advertisers Who Uploaded a Contact List With Your Information", a set of information that Facebook provides to users about advertisers who upload files containing their personal data (including unique identifier such as phone numbers, emails etc...). Looking at the limited and often inaccurate information provided by Facebook through…
Content Type: News & Analysis
This week, we read that a former Apple contractor who blew the whistle on the company’s programme to listen to users’ Siri recordings has decided to go public, in protest at the lack of action taken as a result of the July 2019 disclosures. The news adds to a series of revelations that have been reported over the past months.
While the issue raises serious questions regarding the compatibility of such practices with data protection laws, at the same time, it highlights a wider problem that…
Content Type: Case Study
You have the right to decent standards and dignity at work, and the right to join a union to protect yourself and your rights. That might come as a shock to Amazon - who have been using Covid-19 as a reason to undermine those rights.
Chris Smalls, an organiser and now former Amazon warehouse assistant manager, led a walkout at a New York City facility and within days he’d been fired under a dubious pretext.
The walkout was to ensure workers’ safety - they were asking for the warehouse to be…
Content Type: Long Read
Today is 1st May, an international day of protest. It also marks a year since PI launched our new programme of work called ‘Defending Democracy and Dissent’.
One year on we find ourselves in a situation where 1 May protests in the streets will not be going ahead. Rights have been restricted around the world. Sadly we’re seeing some actors exploit this public health crisis to enhance their own power, expanding surveillance and opportunism.
Against this challenging back-drop we wanted to…