In August 2021, PI published the report An unhealthy diet of targeted ads where we uncovered how personal data was shared by diet companies through their online ads and online testing. Our findings were quite grim, with highly sensitive personal data shared with third parties without consent.
Following this initial report, we performed follow-up research with the same methodology and by September 2021 we reported a number of positive changes from two of these websites: BetterMe and VShred.…