01 Jul 2011
In June 2011, Facebook enabled an automatic facial recognition called "Tag Suggestions" based on its research project DeepFace, requiring users who objected to opt out. The feature scanned the faces in newly uploaded photographs and compared them to those in the billions of images already on the
26 Jan 2011
In early 2011, Facebook launched "Sponsored Stories", an advertising product that used content from members' posts inside ads displayed on the service. Drawing on Likes, check-ins, and comments, a Sponsored Story might use a member's photograph and their comments from a coffee shop to create an ad
10 Oct 2010
In October 2010, the Wall Street Journal discovered that apps on Facebook were sending identifying information such as the names of users and their Friends to myriad third-party app advertising and internet tracking companies. All of the ten most popular Facebook apps, including Zynga's FarmVille
29 Jun 2016
When journalist Alex Hern needed to set up a Facebook account in order to manage the Guardian's technology page and other work-related things, he locked down its privacy settings so that the account's profile would not appear in searches and only Friends of Friends could add him as a friend. In
28 Apr 2010
In April 2010, Facebook launched a set of tools to enable websites to add a social layer by adding a Facebook frame to their pages. The company's three launch partners, Microsoft's Docs.com, Yelp, and Pandora, had access to a more comprehensive tool, Instant Personalization, which allowed them to
31 Jul 2009
In July 2009 after an in-depth study of the site spurred by complaints from the Canadian Internet Policy and Public Interest Clinic at the University of Ottawa, Canada's Privacy Commissioner issued a ruling that Facebook was in direct violation of the country's privacy laws. Among the regulator's
05 Sep 2007
In September 2007, Facebook, which from its 2004 founding had stressed the privacy of its user profiles and interactions, opened up its profiles to public search engines such as Google and Bing. Facebook's new "public listing search" allowed anyone to search for a particular person; such searches
20 May 2009
In May 2009, University of Cambridge computer science researcher Joseph Bonneau discovered as part of his research that many social network respond to user requests to delete photographs by hiding them while remaining them on their servers. Among the worst offenders were Facebook, MySpace, Bebo, and
28 Feb 2008
In February 2008, users discovered that deleting their account from Facebook does not entirely remove it. Instead, the company's servers retained copies of the information in those accounts indefinitely even after those users telephoned the company to request full removal. The company argued that
11 Nov 2007
In November 2007, Facebook launched Beacon, an advertising programme that allowed third-party sites to include a script that passed Facebook notifications about users' activities on their sites such as purchases, auction bids, reviews, and game-playing. The service as originally designed offered no
09 Sep 2006
In 2006, Facebook redesigned its system to add News Feed and Mini-Feed features, which the company said were intended to give users information about their social world. The News Feed was designed to provide a constantly updated stream of stories including updates from each user's Friends and
01 Jan 2011
Over the years from 2005, when Facebook was still known as "Thefacebook" and its membership was still limited to verifiable Harvard students, to 2010, Facebook changed its privacy policies many times. Over that time, the default circle of who could view users' data widened over time, first to
19 Nov 2003
The first iteration of Facebook, which then-student Mark Zuckerberg launched at Harvard University in 2003, was known as "Facemash", and was based on a popular website of the day, Am I Hot or Not? Using photographs of students scraped from those collected by the university's houses of residence, the
01 Mar 2018
A data breach at the Internet Research Agency, the Russian troll farm at the centre of Russia's interference in the 2016 US presidential election, reveals that one way the IRA operated was to use identities stolen from Americans. Using these accounts and other fake ones, the troll farm interacted
17 Mar 2018
According to whistleblower Christopher Wylie, during the 2014 US midtern elections, Cambridge Analytica, needing data to complete the new products it had promised to political advisor Steve Bannon, harvested private information from the Facebook profiles of more than 50 million users without their