Profiling

Using anonymised data GPS data from mobile devices, primarily smart phones, SafeGraph concluded that the crowds attending the US presidential inauguration in January 2016 make significantly less money than attendees of the Women's March two months later. The income level estimates were made possible

Our usual image of online advertising is that we are one of millions whose data is being examined by a large, remote organisation - a government or major company. Research from the University of Washington has found that anyone equipped with time, determination, and a relatively small budget of $1

Websites have long used third-party analytics scripts to collect information about how visitors use their sites. In November 2017, researchers at Princeton found that an increasing number of sites use "session replay" scripts that collect every action the user performs while on the site, including

Among the friends Facebook recommended to Kashmir Hill as people she might know was Rebecca Porter, to the best of her knowledge a total stranger. Because Hill was studying how the "black box" of Facebook recommendations worked, she contacted Porter to ask what the connection might be. To her

Cracked Labs examines the impact on individuals, groups, and wider society of the corporate use of personal information as it feeds into automated decision-making, personalisation, and data-driven manipulation. On the web, companies track us via hidden software that collects information about the

A pregnancy-tracking app collected basic information such as name, address, age, and date of last period from its users. A woman who miscarried found that although she had entered the miscarriage into the app to terminate its tracking, the information was not passed along to the marketers to which

The light surrounding you this very second may be used to expose how much money you make, where you live, when you're home, and much more. That's the big takeaway from A 2016 analysis of ambient light sensors by London-based security and privacy consultant and University College London researcher

In May 2014 the Polish Ministry of Labor and Social Policy (MLSP) introduced a scoring system to distribute unemployment assistance. Citizens are divided into three categories by their “readiness” to work, the place they live, disabilities and other data. Assignment to a given category determines

In 2016 reports surfaced that bricks-and-mortar retailers were beginning to adopt physical-world analogues to the tracking techniques long used by their online counterparts. In a report, Computer Sciences Corporation claimed that about 30% of retailers were tracking customers in-store via facial

Caucuses, which are used in some US states as a method of voting in presidential primaries, rely on voters indicating their support for a particulate candidate by travelling to the caucus location. In a 2016 Marketplace radio interview, Tom Phillips, the CEO of Dstillery, a big data intelligence

In what proved to be the first of several years of scandals over the use of personal data in illegal, anti-democratic campaigning, in 2015 the Guardian discovered that Ted Cruz's campaign for the US presidency paid at least $750,000 that year to use tens of millions of profiles of Facebook users

In 2015, a newly launched image recognition function built into Yahoo's Flickr image hosting site automatically tagged images of black people with tags such as "ape" and "animal", and also tagged images of concentration camps with "sport" or "jungle gym". The company responded to user complaints by

By 2020, digital ad spending on political campaigns, which was about $22 million in 2008, is projected to reach $3.3 billion. Broadcast audiences in 2016 were about a quarter the size they were in the 1980s, and they are continuing to shrink, while half of US broadcast radio stations are expected to

A 2016 study from the French Institute for Research in Computer Science and Automation found that in 95% of cases it takes as few as four of the apps users have installed on their smartphones to reidentify them within a dataset. Based on a study of 54,893 Android users over seven months, the

A new generation of technology has given local law enforcement officers in some parts of the US unprecedented power to peer into the lives of citizens. In Fresno, California, the police department's $600,000 Real Time Crime Center is providing a model for other such centres that have opened in New

As speech recognition and language-processing software continue to improve, the potential exists for digital personal assistants - Apple's Siri, Amazon's Alexa, and Google Assistant - to amass deeper profiles of customers than has ever been possible before. A new level of competition arrived in 2016