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Content Type: Long Read
INTRODUCTION
In recent years, major tech platforms have been rapidly evolving their business models. Despite their dominance in various markets, tech giants like Google and Meta are venturing into new territories to expand their user base. One of the most striking ventures has been their foray into the "connectivity market" through substantial, and occasionally unsuccessful, investments in network infrastructure.
Many tech companies are investing resources into network infrastructure, either…
Content Type: Long Read
When you buy a brand-new low-cost phone, it’s likely to come pre-installed with insecure apps and an outdated operating system. What this means is that you or your loved ones could be left vulnerable to security risks or to having their data exploited. Privacy shouldn’t be a luxury. That’s why we advocate for companies to provide the latest security features and privacy protections for both low- and high-cost phones.
Content Type: Examples
The Irish Council for Civil Liberties (ICCL) has filed a lawsuit in Hamburg against three AdTech industry trade bodies including the Interactive Avertising Bureau (IAB). Members of the IAB include big tech companies (Google, Facebook, Amazon, Twitter...), data brokers (Equifax, Experian, Acxiom...) and advertising agencies (Groupm, Publicis, IPG...).
The lawsuit follows the filing in 2018 of complaints with the Irish Data Protection Commission (DPC) and UK Information Commissioner (ICO), which…
Content Type: News & Analysis
On May 18th 2021 Google held its annual developer conference, Google I/O, where the company announces a number of innovations, products and software updates that will hit the market in the months to come. Among these announcements, the company introduced Android 12, its latest mobile Operating System (OS), that came with headline grabbing privacy features.
Possibly trying to catch up with Apple, which is positioning itself as a privacy-friendly tech company and gave the adtech industry a kick…
Content Type: Advocacy
Esta carta también está disponible en inglés.
Estimados Sres. Zuckerberg y Pichai,
En los últimos años, ustedes han sido pioneros en la creación de importantes herramientas de transparencia para ayudar a los usuarios de su plataforma a entender, conocer y contextualizar la propaganda electoral a las cuales se ven expuestos. Estamos de acuerdo en que los procesos de verificación de anunciantes y los repositorios de anuncios son salvaguardas claves contra la manipulación y la desinformación en…
Content Type: Advocacy
This letter is also available in Spanish.
Dear Mr. Zuckerberg and Mr. Pichai,
In the past few years, you have pioneered important transparency tools to help your platform users understand, learn about and contextualise the political advertising they see. We agree that advertiser verification processes and ad repositories are key safeguards against online manipulation and misinformation. However, we are saddened to observe that these benefits have not been equally distributed among your global…
Content Type: Video
In recent years, the use of online political campaigning has gained significant traction, with regulatory bodies often struggling to catch up. The unregulated use of political ads can pose threats to transparency, and all the more so when online platforms fail to play their part.
We at PI, together with ELSAM, are investigating the reach, effectiveness and impact of regulation by social media platforms and electoral authorities on online political advertising. Our research has shown…
Content Type: Video
Nos últimos anos, o uso de campanhas políticas online ganhou força significativa, com os órgãos reguladores muitas vezes lutando para se atualizar. O uso não regulamentado da propaganda política pode representar ameaças à transparência, ainda mais quando as plataformas online deixam de cumprir a sua parte.
A PI, juntamente com o InternetLab, está investigando o alcance, a eficácia e o impacto da regulamentação por plataformas de mídia social e autoridades eleitorais na…
Content Type: Video
In recent years, the use of online political campaigning has gained significant traction, with regulatory bodies often struggling to catch up. The unregulated use of political ads can pose threats to transparency, and all the more so when online platforms fail to play their part.
We at PI, together with InternetLab, are investigating the reach, effectiveness and impact of regulation by social media platforms and electoral authorities on online political advertising. Our research has…
Content Type: News & Analysis
Over the past years, there has been much attention paid to political advertising transparency on online platforms. Growing internet penetration and the rising popularity of social media have made social media platforms a key battlefield for political actors in the fight for votes, where political ads have proved themselves to be a popular weapon. This means online transparency towards voters has become more imperative than ever.
And yet, social media platforms’ regulation of political ads…
Content Type: News & Analysis
Today, the European Commission has concluded its Phase II in-depth review of the proposed acquisition of the health and fitness tracker Fitbit by Google, deciding that the merger can go through. While we welcome the commitments put forward by Google to mitigate some risks of compromising individuals' rights and competition, PI considers the effects of this merger will further strengthen Google's capacity to exploit our data.
On 15 June 2020, Google formally notified the European Commission of…
Content Type: Examples
Civil society organisations Civil Liberties union for Europe, Open Rights Group and Panoptykon Foundation have filed complaints against Google and Interactive Advertising Bureau (IAB) member companies in Croatia, Cyprus, Greece, Malta, Portugal and Romania.
The complaints address privacy abuses arising from real-time bidding processing, and call on data protection authorities to work together in investigation the real-time bidding industry.
Content Type: News & Analysis
Today, the CNIL announced fines of €100 million and €35 million for Gooogle and Amazon, respectively, for breaches of the French Data Protection Act.
The fines resulted from two separate investigations carried out by CNIL in relation to the use of cookies on the French websites of Google and Amazon.
The decision against Google
While it seems to be broadly stated that the CNIL fined Google €100 million, a more accurate statement is that the CNIL fined Google LLC (the parent company of Google’…
Content Type: Examples
French data protection regulator CNIL fined Google and Amazon €100 million and €35 million respectively for breaches of the French Data Protection Act. The CNIL found that the French websites of Google and Amazon had not sought the prior consent of visitors before advertising cookies were saved on computers, and failed to provide clear information to users as to how they intended to make use of online trackers and how to refuse any use of cookies.
In relation to Google, the CNIL made an…
Content Type: News & Analysis
On September 16, Google announced their intention to enforce a new "stalkerware" policy after a 15 day grace period ending on 1 October 2020.The policy change states that the Google Play Store will only host stalkerware apps that give "a persistent notification is displayed while the data is being transmitted."
In its announcement, Google defines stalkerware as "Code that transmits personal information off the device without adequate notice or consent and doesn't display a persistent…
Content Type: Examples
A study describes the data transmitted to backend servers by the Google/Apple based contact tracing (GAEN) apps in use in Germany, Italy, Switzerland, Austria, and Denmark and finds that the health authority client apps are generally well-behaved from a privacy point of view, although the Irish, Polish, Danish, and Latvian apps could be improved in this respect. However, the study also finds that the Google Play Services component of the apps contacts Google servers as often as every 20 minutes…
Content Type: Long Read
An edited version of this article was originally published on the EDRi website in September 2020.
Introduction
Monopolies, mergers and acquisitions, anti-trust laws. These may seem like tangential or irrelevant issues for privacy and digital rights organisations. But having run our first public petition opposing a big tech merger, we wanted to set out why we think this is an important frontier for people's rights across Europe and indeed across the world.
In June, Google notified the…
Content Type: News & Analysis
Back in January, Privacy International and over 50 other organisations wrote to Google asking the company to take action over pre-installed apps that cannot be deleted (often known as “bloatware”), which can leave users vulnerable to their data being collected, shared and exposed without their knowledge or consent. Thousands of people from over 50 countries signed our petition supporting this ask. We welcome the constructive conversations we had with Google following this campaign and for the…
Content Type: News & Analysis
No doubt this is turning out to be a summer full of news about internet companies' digital dominance.
In June, Google notified the European Commission of its plan to acquire Fitbit - a plan that we immediately identified would raise grave concerns for our well-being as consumers.
Today the European Commission has made its decision. And it's good news.
The European regulator has decided to undertake a detailed 'Phase 2' investigation, rather than just green light Google's plans, voicing also the…
Content Type: Advocacy
Introduction
In February 2020, the Australian Competition and Consumer Commission (ACCC) commenced an investigation into the proposed acquisition of Fitbit by Google, which was originally announced in November 2019.
In March 2020, we made a submission to the ACCC, arguing that the acquisition would very likely have onerous implications for both consumers and markets. We asked the Australian regulator to apply strict scrutiny and not let hisory once again repeat itself. We concluded that the…
Content Type: Video
Gus talks to two of PI's lawyers - Ailidh and Ioannis - to find out why we're telling the EU commission to block the merger.
Find out more and sign the petition at: pvcy.org/notwatch
Music: Last Chance Saloon by Sepia
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Content Type: News & Analysis
Name: Google/Fitbit merger
Age: Gestating
Appearance: A bit dodgy. One of the world’s biggest tech giants, trying to purchase a company that makes fitness tracking devices, and therefore has huge amounts of our health data.
I don’t get it. Basically Google is trying to buy Fitbit. As if Google doesn’t already have enough data about us, it now wants huge amounts of health data too.
Oh, Fitbit, that’s that weird little watch-type-thing that people get for Christmas, wear for about a month…
Content Type: Long Read
Monday, 16 June 2025
It’s 7:33 am. Lila’s GoogBit watch vibrates. “You got 6 hours and 57 minutes of sleep last night, including 2 hours and 12 minutes of deep sleep”, the watch reads. “In total, you tossed and turned for 15 minutes only”. Taking into account Lila’s online browsing activity, her sleep pattern, the recent disruptions in some of her other biorhythms, as well as her daily schedule, GoogBit watch has calculated the very best minute to wake her up.
Content Type: Call to Action
Google wants to know everything about you.
It already holds a massive trove of data about you, but by announcing its plans to acquire the health and fitness tracker company Fitbit, it now clearly wants to get its hands on your health too. We don’t think any company should be allowed to accumulate this much intimate information about you. This is why we’re trying to stop its merger with Fitbit.
Google and Fitbit need the European Commission’s approval before they can merge. The merger would…
Content Type: Press release
On 15 June 2020, Google formally notified the European Commission of its proposed acquisition of Fitbit, enabling them to capture a massive trove of sensitive health data that will expand and entrench its digital dominance. Privacy International is calling on EU regulators to block the merger.
In November 2019, Google announced its plan to acquire Fitbit, a company that produces and sells health tracking technologies and wearables - including smartwatches, health trackers and smart scales -…
Content Type: Examples
Italy has launched Immuni, one of the first contact tracing apps based on the Apple-Google API. The app is opt-in, and includes an explanation of the privacy and security measures in its setup. The app collects anonymously bluetooth tokens that are automatically randomised, but does not collect GPS or location data and performs all processing on the device.
Source: https://9to5mac.com/2020/06/01/italy-apple-exposure-notification-api-app/
Writer: Michael Potuck
Publication: 9 to 5 Mac
Content Type: Long Read
Photo by Cade Roberts on Unsplash
For those of you who don't spend the most productive part of your day scanning the news for developments about data and competition, here's what has been going on in the UK since summer 2019.
Basically, the UK competition authority started an investigation into online platforms and digital advertising last summer, and issued their preliminary findings in December 2019, concluding that Facebook and Google are very powerful in the search engine and social media…
Content Type: Advocacy
For a long but fun analysis of the current competition and data state of play in the UK, click here.
Background
PI broadly welcomes the CMA’s interim findings, many of which correspond with issues of longstanding concern to PI and with the points raised in our response to the CMA’s Statement of Scope.
This includes the indication that Google and Facebook have a dominant or strategic position in major elements of the digital advertising market which can -at least, partially- be attributed to the…
Content Type: Advocacy
Background
In February 2020, the Australian Competition and Consumer Commission (ACCC) commenced an investigation into the proposed acquisition of Fitbit by Google, which was originally announced in November 2019.
Google, whose parent company, Alphabet, in 2018, generated 85% of its $136.22 billion in revenue from delivering targeted advertisements, has a past of competition law infringements in the European Union. Fitbit is a company that produces and sells health tracking technologies and…
Content Type: Examples
Google has begun publishing "COVID-19 Community Mobility Reports", which analyse the location data it collects from smartphones to create maps of aggregated changes in the movement of populations around the world. Google claims the data is "anonymised" via differential privacy, and suggests that governments can use the results of its analysis to understand not only whether people are travelling but where, so they can adapt transport policies to ensure adequate distancing. It is unclear how…